How is selling 4.5-times more in 26" than 29" full sussers 'being brutalized'? Considering that the 29-er is the new kid on the block I would have guessed that they outsell 26-ers. And if you count the bikes people own I doubt that the 29-er is even close to being a contender. Most people that I know that have a 29-er have a big stable of bikes and this is only one of them. Rest is 26" or 28" (roadie).